Five ways to double leads from Kijiji

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Kijiji is a popular online classifieds platform where people can buy and sell items, find jobs, and offer services in their local communities. It was originally launched in 2005 by eBay Classifieds Group and is now operated in 16 countries around the world, including Canada. Users can post advertisements for free and can search for items and services based on their location, category, and keywords. Kijiji also offers a mobile app for users to access the platform on the go. The platform is user-friendly, and secure and offers a variety of features to help users find what they are looking for, such as the ability to communicate with sellers, save favourite listings, and receive notifications for new listings that match their search criteria.

Below are the 5 ways to Double your Leads from Kijiji

1. Make Your Ad Design Eye-catching

Utilize eye-catching ad design: A visually appealing ad can help your Kijiji listing stand out and attract more leads. Make sure to use high-quality images and a clear, concise headline.

Example:

Ad Design: “Get Your Dream Home Today”

High-quality images:

  • A picture of a beautifully furnished living room
  • An image of a modern kitchen with stainless steel appliances
  • A photo of a spacious bedroom with a comfortable bed and plush pillows
  • Clear, concise headline: “Find Your Perfect Home with Our Expert Real Estate Services.

In this example, the ad design showcases the main selling points of the real estate services being offered (finding the perfect home) and uses visually attractive photos to grab the attention of potential leads. The headline is clear, and concise, and emphasizes the benefits of using the service.

2. Target the Right Audience

Target the right audience: Make use of Kijiji’s targeting options to reach people who are more likely to be interested in your product or service. You can target based on factors such as location, age, and interests.

Example:

Suppose you are a local bakery that specializes in gluten-free pastries. You can target your Kijiji ad to reach people who live in your city, are interested in gluten-free food, and are over the age of 25.

Location: City name (e.g., Toronto)

Interests: Gluten-free food, Baking, Desserts

Age: 25+

By targeting your ad in this way, you can reach people who are likely to be interested in your product (gluten-free pastries) and are in a position to make a purchase. This can result in higher engagement and conversions from your Kijiji ad.

3. Optimize Your Ad Copy

Optimize your ad copy: Your ad copy should clearly convey the benefits of your product or service and why it’s unique. Use keywords that potential customers are likely to search for when looking for what you’re offering.

Example:

Suppose you are a local bakery that specializes in gluten-free pastries. You can target your Kijiji ad to reach people who live in your city, are interested in gluten-free food, and are over the age of 25.

Location: City name (e.g., Toronto)

Interests: Gluten-free food, Baking, Desserts

Age: 25+

By targeting your ad in this way, you can reach people who are likely to be interested in your product (gluten-free pastries) and are in a position to make a purchase. This can result in higher engagement and conversions from your Kijiji ad.

4. Offer a Compelling Call to Action

men and women with ballon and shopping bags

Offer a compelling call to action: Encourage potential leads to take action by offering a special deal or discount. This could be in the form of a coupon code, free trial, or limited-time offer.

Example:

Call to Action: “Get 20% Off Your First Purchase”

In this example, the call to action is offering a discount (20% off) for new customers. This can encourage potential leads to take action and make a purchase, as they are incentivized to try your product or service at a reduced cost. The limited-time aspect of the offer (first purchase only) can also create a sense of urgency, encouraging leads to act quickly and take advantage of the deal.

5. Monitor and Adjust Your Ad for Maximum Results

Monitor and adjust your ad: Regularly monitor the performance of your Kijiji ad and make changes as needed. Try different ad formats, targeting options, and call-to-action techniques to see what works best for your business.

Example:

Suppose you are running a Kijiji ad for a local pet grooming business. After a few weeks of running the ad, you notice that it is not performing as well as you expected. To improve the performance of your ad, you decide to make some changes.

  • Ad format: You switch from a single image ad to a video ad that showcases your pet grooming services in action.
  • Targeting options: You refine your targeting to reach only people who live within a certain radius of your business and are interested in pet grooming and pet care.
  • Call-to-action techniques: You change your call to action from “Book Now” to “Get a Free Consultation” and offer a free consultation for first-time customers.

By monitoring the performance of your ad and making these changes, you may see an improvement in the number of leads generated from your Kijiji ad. Regularly experimenting with different ad formats, targeting options, and call-to-action techniques can help you optimize your ad and get the best results for your business.

Get Hassle-Free Posting with Adposter.net’s Auto Poster on Kijiji

Adposter.net is a useful program that streamlines the procedure of creating advertising on the Canadian website Kijiji. Adposter.net’s auto poster makes it easy to post ads on Kijiji without lifting a finger. Putting up new posts manually is a thing of the past. Adposter.net takes care of everything when you build your ad and specify your audience and posting time. Adposter.net can help you whether you want to post one ad or a hundred. Reach more people, stand out from the crowd, and expand your customer base with the use of Adposter.net’s auto poster on Kijiji.

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